Case is now chairman at the National Geographic Society and CEO of the Case Foundation.
She says impact investing is the investment of capital for a financial return combined with a social return.
Warby Parker, the eyeglass retailer, distributes a pair to people in need for every pair sold.
The term "impact investing" hadn't really been invented until decades after we started America Online, she says.
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In the world of social enterprises, failure is a cringe-worthy moment nobody wants to talk about. But, social entrepreneurs can benefit from their failures.